We are going to start a new thing here at the Lucid Books blog. Once a month, or so, we will review a book that we feel is beneficial to our authors and their goals. It should be noted that we are receiving no benefits of these reviews. These books were purchased and we have …
A common misconception that most authors have is that media interviews mean books sales. This is false. Just because you were successful in obtaining an interview, even if it is an interview on a national television or radio program, does not mean that your interview will automatically lead to book sales. Why is this? The …
Don't Just Wing It: Prepare For Media Interviews Read More »
When we say “media interviews” we are not necessarily talking about television appearances on the big three networks. Though that might happen, it is very unlikely. We mean any and all media; television, radio, newspapers, magazines, podcasts, blogs, and the list goes on. Media interviews are very important for book sales. Media interviews offer authors …
Speaking engagements are a great way to earn money and get your message out to a larger group of people. But, you want to do more than that right? You want them to actually buy your book so that they can get, and use, all of your expert knowledge. But how do you do that? …
6 Tips for Authors on How To Sell Books at Events Read More »
by Ryan Robinson Stephen King. John Grisham. Ken Follett. Tim Ferriss. What do all these authors have in common? For one, they’re all extremely successful and have sold millions of copies of their books over the years. Everything they release now seems to turn into a bestseller, right? They also worked extremely hard with …
6 Essentials You Need on Your Book Launch Checklist Read More »
The last post in our series of in depth guides to social media sites is about YouTube. Probably the hardest of the top three social media sites for authors to see as necessary. After all, you are a writer not a director or an actor. The truth is everyone who has a brand and wants …
In the last post we discussed how to get started on Facebook and some ideas about posting and how to gain page “likes.” Today we will discuss how to get started on Twitter. Twitter is similar to Facebook, but there are some big differences. For instance there is a character limit with Twitter. You can only …
If you are having trouble deciphering the ins and outs of social media, the next few weeks here should help you. We are going to do a breakdown of the top three social media sites. Today is Facebook. This is probably the most familiar social media site to you; just about everyone and their aunt …
How to Use Facebook to Promote Your Author Brand Read More »
Hopefully in last week’s post I sufficiently convinced you that in order to be a successful author you need to join the world of social media. But now what? You know that you need to use social media, but you just don't know how to use it. Well, that’s why we’re here. It is not as …
Ok, so you have a website. It is professional and modern looking, and you keep it updated. But, no one is returning to your site. What do you do? Well, unfortunately dear, sweet, author, your marketing journey is not over. Fortunately, the next step requires very little “selling” on your part. You need an email …
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