Along with libraries and coffee shops, bookstores are a haven for authors. It’s part of an author’s dream to see their book on the shelf of their local bookstore, but it’s getting harder and harder to get into bookstores. Of course, authors can work with bookstores and see their books on brick-and-mortar shelves. If independent […]
How to Get Your Book into Bookstores Read More »
Goodreads is one of the most powerful social networks for authors looking to connect with readers. At 65 million members, it is the world’s largest site for book recommendations, with 68 million reviews and 2 billion books added. Why is Goodreads so popular? Because it helps people find the next book they want to read.
8 Ways Authors Can Use Goodreads to Promote Their Books Read More »
So, what exactly is an author platform? In simplest terms, an author platform is your ability to sell books because of who you are and whom you are connected to. But where do you start? Start by taking stock of all the resources you already have at your disposal. You may not have a large author mailing list, but
10 Ways to Build Your Author Platform Read More »
Publishing a book can be confusing. What’s more confusing is that it can be hard to get a clear idea of the realities of publishing and what you should be doing. What is expected from you, the author? Where should you focus your efforts? Here are four keys that few people will tell you about
4 Things No One Told You about Publishing a Book Read More »
In the modern publishing landscape, authors are responsible for a fair amount of publicity regarding their books. However, this is a good thing! It gives you a chance to build hype for your book presale—just the way you’d like it. There’s no denying that marketing can be intimidating. Writing can be solitary, but marketing during
5 Smart Strategies for Your Book Presale Read More »
There’s one significant challenge the vast majority of authors face: obscurity. People outside of your family and friends don't know your name. They haven't visited your website. They haven't heard your message. It can feel like you’re a stranger swimming among a sea of people online. And it’s easy to feel this way, too. Every
8 Ways You Can Build an Audience Online Read More »
If you’re a writer or blogger, you need to build an email list.
The Blogger’s Guide to Creating an Irresistible Email Lead Magnet Read More »
Writing a book is different from writing in your personal journal. You’re writing a book for other people to read—not yourself.
Is Your Book Marketable? Ask These 2 Questions to Find Out Read More »
I’ll be honest, prior to working for Lucid Books, I had no idea what it took to publish a book… I don't imagine many people do, either.
It Takes a Village to Publish a Book (And Build a Publishing Company) Read More »
Book reviews play an important role in how well your book will sell. They can influence the placement of your book with online retailers and they can compel people to purchase your book.
How to Get Book Reviews: A Step-by-Step Guide Read More »
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